Creative Direction
ART Direction
Client side

Agency: Riot Games

Agency: Riot Games

Agency: Riot Games

Partner: The Line

Partner: The Line

Partner: The Line

Die For You

Die For You

Die For You

We partnered with The Line animation for our first ever music video for our first ever VALORANT Champions event… and as my first ever music video, it was an incredible journey from initial concept through execution. Thankfully we landed an absolute banger with over 140 million streams across YouTube and Spotify, countless reaction videos, and a song that set the bar for VCT music for years to come.

campaign team

Brand Lead

Joe Elliott

Creative Director

Eric Margusity

Art Director

Wu Lew

Producers

Jenna Cedicci

Features

Good Boy Creative

Films in this Campaign

2021: VALORANT Champions Berlin

Die For You

Die For You

This Is The Art of Greatness

This Is The Art of Greatness

Champions 2021 Skin Reveal

Champions 2021 Skin Reveal

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Eric Margusity © 2025

Eric Margusity © 2025