Creative Direction

ART Direction

Client side

Agency: Riot Games

Agency: Riot Games

Agency: Riot Games

Partner: Good Boy Creative

Partner: Good Boy Creative

Partner: Good Boy Creative

Day 4 Tease

Day 4 Tease

Day 4 Tease

Sometimes, losing isn’t just a loss but an opportunity to learn more about the opponent and come back stronger. Going into Day 4 of VALORANT Masters Tokyo, the teams talk about adaptability at this stage in the competition.

campaign team

Brand Lead

Katie Simpson

Creative Director

Eric Margusity

Art Director

Wu Lew

Producers

Lisa Liu

Features

Good Boy Creative

Films in this Campaign

2023: VALORANT Masters Tokyo

RANK UP!

PROMO

Jun 6, 2023

RANK UP!

Chasing Dreams, Building Legacies

FEAT

OVERNIGHT

Jun 10, 2023

Chasing Dreams, Building Legacies

Day 2 Tease

OVERNIGHT

Jun 11, 2023

Day 2 Tease

Day 3 Tease

OVERNIGHT

Jun 12, 2023

Day 3 Tease

OVERNIGHT

Jun 12, 2023

Day 3 Tease

Day 4 Tease

OVERNIGHT

Jun 13, 2023

Day 4 Tease

OVERNIGHT

Jun 13, 2023

Day 4 Tease

Day 5 Tease

OVERNIGHT

Jun 14, 2023

Day 5 Tease

OVERNIGHT

Jun 14, 2023

Day 5 Tease

Day 6 Tease

OVERNIGHT

Jun 16, 2023

Day 6 Tease

OVERNIGHT

Jun 16, 2023

Day 6 Tease

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Eric Margusity © 2024

Eric Margusity © 2024